Farm Plates, is a set of four plates that brings a Country Chic style into Fishs Eddy’s store. Fishs Eddy started collecting dishware from a nearby manufacturer in an old barn. I wanted to create a packaging and brand that would have a farm, rustic and recyclable feel to a set of Fishs Eddy’s plates. This green packaging and brand identity has a very simple black and white design with a bit of color which brings the consumers experience to the brand. The packaging is not only protecting the plates and reusable but also brings an experience of buying a product that feels like it was used in a farm back in the past, but has modern and chic elements for people in today’s society.